Tuesday, May 21, 2013

CBS takes key ratings crown for first time in 21 years

(Reuters) - Broadcast network CBS said on Tuesday it won this season's ratings race among the 18-to-49 age group most prized by advertisers, claiming its first victory in that audience in 21 years. CBS, a unit of CBS Corp, snatched the title from News Corp-owned Fox, which had dominated the age group for eight straight years until it was hurt this season by a ratings slump for singing competition "American Idol." CBS rode hits like "The Big Bang Theory" and "2 Broke Girls" and was helped by February's Super Bowl broadcast, which attracted the biggest TV audience of the year. ...



via TV News Headlines - Yahoo! News http://news.yahoo.com/cbs-takes-key-ratings-crown-first-time-21-221106359.html

No comments:

Post a Comment