Monday, March 18, 2013

Halle Berry's 'The Call' latest example of women driving 2013 Box Office

Berry poses at the premiere of "The Call" in Los Angeles By Todd Cunninmgham LOS ANGELES (TheWrap.com) - This weekend's intense "The Call" doesn't exactly shout "chick flick," but Sony and TriStar dialed up a surprisingly strong $17 million at the box office this weekend by selling women on Halle Berry. Produced by Troika Pictures and WWE Entertainment, the independent film involves a serial killer kidnapping a young girl, and it's violent enough to be rated R. But distributor Sony and TriStar focused the marketing campaign on Berry and co-star Abigail Breslin, aimed it directly at women and connected. ...








via Movies News Headlines - Yahoo! News http://news.yahoo.com/halle-berrys-call-latest-example-women-driving-2013-235901342.html

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