By Todd Cunninmgham LOS ANGELES (TheWrap.com) - This weekend's intense "The Call" doesn't exactly shout "chick flick," but Sony and TriStar dialed up a surprisingly strong $17 million at the box office this weekend by selling women on Halle Berry. Produced by Troika Pictures and WWE Entertainment, the independent film involves a serial killer kidnapping a young girl, and it's violent enough to be rated R. But distributor Sony and TriStar focused the marketing campaign on Berry and co-star Abigail Breslin, aimed it directly at women and connected. ...
via Movies News Headlines - Yahoo! News http://news.yahoo.com/halle-berrys-call-latest-example-women-driving-2013-235901342.html
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