Wednesday, April 17, 2013

CinemaCon: Despite "Battleship" flop, Universal says it still believes in Peter Berg

By Brent Lang LOS ANGELES (TheWrap.com) - Many studios prefer to sound the triumphal horn when they take the stage at CinemaCon. Give Universal and Chairman Adam Fogelson credit for candor and for not hiding from one of the company's highest profile flops. The studio chief admitted to laughter from exhibitors attending the annual theater owner trade show in Las Vegas on Tuesday that "Battleship" fell far short of expectations. Fogelson said that the studio fully expected the adaptation of the Hasbro board game to be one of the biggest films of 2012. The reality was quite different. ...



via Movies News Headlines - Yahoo! News http://news.yahoo.com/cinemacon-despite-battleship-flop-universal-says-still-believes-221840905.html

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