How the L.A. Film Fest Wooed Hollywood

By Steve Pond LOS ANGELES (TheWrap.com) - Hollywood is finally embracing the Los Angeles Film Festival. Studios once reluctant to showcase top films at LAFF, which officially opens on Thursday night in downtown L.A. after a pre-festival screening of "Man of Steel" on Wednesday night, have begun to see its value as a low-pressure showcase for movies with awards aspirations. The turnaround comes after careful wooing by festival organizers and successful debuts of films including "The Kids Are Alright," "Animal Kingdom" and "A Better Life," all of which went on to earn Oscar nominations. ...



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